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When a Company Finds That Its Performance Is in Decline

question 74

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When a company finds that its performance is in decline at any stage in the life cycle, it can look toward a turnaround strategy that is designed to help it to grow but not necessarily to be profitable.


Definitions:

Social-Organizational Basis

The underlying social structures, relationships, and roles within an organization that shape its culture and influence its operations.

Perceived Injustice

An individual's or group's interpretation or feeling that they have been treated unfairly or unequally, often leading to dissatisfaction, resentment, or social unrest.

Frame Alignment

A process in social movement theory that involves aligning individual interests, values, and beliefs with those of a broader social movement.

Resource Mobilization

The process of gathering resources (financial, human, informational, etc.) needed to support and accomplish goals, particularly in social movements.

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