Examlex
In conducting a SWOT analysis, a risk for strategists is that they rely on traditional definitions of their industry and competitive environment and therefore focus too narrowly on current competitors.
Marginal Utility
The variation in pleasure or usefulness a consumer feels from using one more unit of a product or service.
Diminishing Marginal Utility
The principle that as a consumer consumes more of a good or service, the additional satisfaction gained from consuming an additional unit decreases.
Inferior Good
A type of good for which demand decreases as the income of consumers increases, opposite to what is observed with normal goods.
Diminishing Marginal Utility
The principle that as a person consumes more of a good, the satisfaction (utility) gained from consuming an additional unit decreases.
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