In Terms of Value Chain Analysis, a Telephone Operating Company

question 25

Multiple Choice

In terms of value chain analysis, a telephone operating company would find that negotiating and maintaining ongoing relations with regulatory bodies are important activities for achieving

• A)returns on investment.
• B)customer awareness.
• C)competitive advantage.
• D)better employees.

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Definitions:

Sequential Process

A series of steps or stages that are carried out in a specific order to achieve a particular goal or result.

Excellence Theory

A framework in public relations that emphasizes strategic management of communication to achieve effectiveness and acknowledges the role of public relations in organizational success.

Two-Way Symmetrical Communication

A model in public relations emphasizing mutual understanding and dialogue between an organization and its publics, rather than one-way persuasion.

Quantitative Research

A research method that involves the collection and analysis of numerical data to draw conclusions and identify patterns or trends.