What Should Ad Testing Focus On

question 59

Multiple Choice

What should ad testing focus on?

• A) Creative strategy and creative tactics decisions
• B) Creative strategy decisions
• C) Creative design and creative tactics decisions
• D) Creative tactics decisions

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Definitions:

Vouchers Payable

Liabilities or accounts payable that are supported by a voucher evidencing the goods or services received.

Unpaid Vouchers

Records of amounts owed for goods or services received but not yet paid for.

Voucher

A document that serves as evidence for a transaction and authorizes a payment.

Purchase Requisition

An internal document used by an organization to request permission for a purchase before initiating the actual procurement process.