Some Marketers Have Moved to Using ______ Which Is a Lower-Cost

question 38

Multiple Choice

Some marketers have moved to using ______ which is a lower-cost and highly engaging way to show regular people interacting with the brand.

• A) still photos
• B) consumer-generated ads
• C) reality-type filming of customers in purchase and consumption situations
• D) lesser-known actors

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Definitions:

Fixed Rate

A fixed rate refers to an interest rate for a loan or mortgage that remains constant over the term of the loan.

Variable Rate

An interest rate which can change over the period of the loan, credit, or investment depending on market conditions.

Investment Account

An account held at a financial institution that holds securities, cash, and other assets for investment purposes.

Net Income

The total earnings of a company after subtracting all expenses, taxes, and costs from its total revenue, indicating the company's profit.