Which of the Following Statements Can Be Used to Refute

question 39

Multiple Choice

Which of the following statements can be used to refute the argument that advertising reduces the number of choices available to consumers?

• A) Advertising can be used to create and maintain brand loyalty for dominant brands.
• B) Dominant brands can afford to spend more on advertising and that makes it difficult for smaller brands to compete against them.
• C) Heavily advertised brands dominate the market in certain product categories such as soft drinks, beer, and cereal.
• D) When a successful new product is introduced, competitors quickly follow and use advertising to inform consumers about their brand.

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Definitions:

Actus Reus

The physical act or unlawful omission that constitutes the execution of a crime, as opposed to the mental intent to commit it.

M'Naghten Test

A legal criterion for determining insanity, which holds that a defendant is not responsible for their criminal actions if, due to a mental disorder, they did not understand the nature of their acts or did not know right from wrong.

Criminal Case

A legal proceeding against an individual or entity accused of committing a crime.

Terminology

The body of terms and expressions pertaining to a specific subject or field of study.