_____ Is the Process of Improving the Volume of Traffic

question 30

Multiple Choice

_____ is the process of improving the volume of traffic driven to one's site by a search engine through unpaid results as opposed to paid inclusions.

• A) Google AdSense
• B) Keyword targeting
• C) Search engine optimization
• D) Popularity detection

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Definitions:

Mental Set

Mental set is a cognitive framework or mindset that represents a particular way of thinking about something, often making it difficult to solve problems or see situations from a different perspective.

Functional Fixedness

a cognitive bias that limits a person to using an object only in the way it is traditionally used, hindering problem-solving and creativity.

Restructuring

A cognitive behavioral therapy technique involving the identification and modification of negative or irrational thoughts.

Functional Fixedness

A cognitive bias that limits a person to using an object only in the way it is traditionally used, hindering the ability to see alternative uses or solutions.