Ads That Focus on Recruiting New Employees,that Show the Company

question 17

Multiple Choice

Ads that focus on recruiting new employees,that show the company adopting a position on a particular social issue,or that create goodwill both internally and externally are examples of:

• A) advocacy advertising
• B) image advertising
• C) sponsorship
• D) public relations advertising

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Definitions:

Total Quality Management

An ongoing process of improvement involving all members of an organization to enhance quality and meet or exceed customer expectations.

Participative Management

A management style where employees at all levels are encouraged to contribute ideas towards identifying and solving problems, making decisions, and improving productivity.

Empowerment

The process by which managers help others to acquire and use the power needed to make decisions affecting themselves and their work.

Coordination

The process of organizing activities and resources efficiently and effectively to achieve defined goals and objectives within an organization.