Which of the Following Is a Reasonable Objective for Consumer-Oriented

question 61

Multiple Choice

Which of the following is a reasonable objective for consumer-oriented sales promotions?

• A) To obtain trial of a new brand
• B) To encourage off-shelf displays in major grocery stores
• C) To increase consumption of an established brand
• D) To enhance advertising and marketing efforts

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Definitions:

Components Of Class

The various elements that constitute social class, including income, education, occupation, and social status.

Social Classes

Categories within a society that are differentiated by aspects such as wealth, occupation, and ancestral lineage, often determining access to resources and opportunities.

Occupations

Various forms of employment or professions where individuals engage in specialized tasks to earn a living.

Lifestyles

The characteristic ways in which individuals or groups live, including patterns of social relations, consumption, entertainment, and dress, often associated with particular communities, periods, or locations.