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Dare Makes Breton Snack Crackers,which Compete with Many Other Brands

question 133

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Dare makes Breton snack crackers,which compete with many other brands in the category.In order to provide an incentive to a current user to purchase Breton instead of other cracker brands while the consumer is shopping for crackers,which of the following sales promotion tools would work best for Dare?


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EEOC guideline

Official directions or instructions issued by the Equal Employment Opportunity Commission to help employers comply with anti-discrimination laws.

English-only workplace rules

Policies that mandate the exclusive use of English in the workplace, often controversial and subject to legal scrutiny.

Title VII

A section of the Civil Rights Act of 1964 prohibiting employment discrimination based on race, color, religion, sex, and national origin.

Affirmative action

A policy in which an individual's color, race, sex, religion, or national origin are taken into account to increase opportunities provided to an underrepresented part of society.

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