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Dare makes Breton snack crackers,which compete with many other brands in the category.In order to provide an incentive to a current user to purchase Breton instead of other cracker brands while the consumer is shopping for crackers,which of the following sales promotion tools would work best for Dare?
EEOC guideline
Official directions or instructions issued by the Equal Employment Opportunity Commission to help employers comply with anti-discrimination laws.
English-only workplace rules
Policies that mandate the exclusive use of English in the workplace, often controversial and subject to legal scrutiny.
Title VII
A section of the Civil Rights Act of 1964 prohibiting employment discrimination based on race, color, religion, sex, and national origin.
Affirmative action
A policy in which an individual's color, race, sex, religion, or national origin are taken into account to increase opportunities provided to an underrepresented part of society.
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