The Pervasiveness and Intrusive Nature of ____ as an Advertising

question 59

Multiple Choice

The pervasiveness and intrusive nature of ____ as an advertising medium contributes to the high level of distrust consumers have for the ads that appear in it.

• A) radio
• B) television
• C) newspapers
• D) direct response

---

Definitions:

Duty To Accommodate

Requirement that an employer must accommodate the employee to the point of “undue hardship.”

Undue Hardship

A principle in anti-discrimination law that refers to significant difficulty or expense incurred by an employer in making accommodations for people with disabilities.

Modification Costs

Expenses incurred to alter or upgrade a product, process, or system within an organization.

Diversity Management

Strategies and practices aimed at creating a positive work environment where the differences of all employees are recognized and valued.