Which of the Following Is NOT a Characteristic of Advertising

question 3

Multiple Choice

Which of the following is NOT a characteristic of advertising as a form of promotion?

• A) Cost-effective method for communicating with large audiences
• B) Personal nature of the message
• C) The ability to reach large audiences with the advertising message
• D) The ability to create images for brands

---

Definitions:

Positive Punishment

A concept in behaviorism where an undesirable behavior is followed by an unfavorable outcome or stimulus, with the intention of decreasing that behavior.

Negative Reinforcement

A behavioral principle where the removal of an unpleasant stimulus strengthens a behavior or increases its likelihood of being repeated.

Nagging

Persistently annoying or finding fault with someone, often to persuade them to do something.

Clean Room

A controlled environment with a low level of pollutants such as dust, airborne microbes, aerosol particles, and chemical vapors, used in scientific research and manufacturing.