One Form of Mobile Advertising Is Sponsored SMS

question 12

Multiple Choice

One form of mobile advertising is sponsored SMS. SMS stands for:

• A) Strict Message Style.
• B) Short Message System.
• C) Short Mail System.
• D) Stylized Message System.
• E) Small Mobile Stickers.

Identify the major components of the current and capital and financial accounts in the balance of payments, and how these balances are determined.

Analyze how exchange rates are determined in flexible and managed floating exchange rate systems.

Recognize the relationship between the current account and the capital and financial account.

Acknowledge the disadvantages associated with flexible exchange rates.

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Definitions:

Rewarded Behaviours

Actions that are followed by a reward, thus increasing the likelihood of those behaviors being repeated in the future.

Law of Effect

A psychological principle suggesting that behaviors followed by satisfactory outcomes are likely to recur, while those followed by unsatisfactory outcomes are less likely to be repeated.

Satisfying Effects

Positive outcomes or feelings that result from fulfilling or exceeding one's needs or expectations.

Stimulus

Any occurrence or state that triggers a response from a biological entity.