An Assessment of What Is Right or Wrong Can Be

question 126

Multiple Choice

An assessment of what is right or wrong can be determined by considering ____,which refers to the probability that the harm or benefit will occur if one undertakes an action.

• A)the likelihood of effect
• B)society's opinion
• C)the time to consequences
• D)relatedness

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Definitions:

High Involvement

Refers to a significant investment of time, effort, or money in a decision-making process, often associated with products or services seen as important or risky.

Product Decision

Refers to the process of making choices about the features, design, branding, and positioning of a product in the market.

Hierarchy of Effects

is a model describing the stages a consumer goes through from awareness to knowledge, liking, preference, conviction, and finally purchase.

Eye-Catching

Describes something that immediately attracts attention or stands out visually.