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Most Organizations Perform a Complete Marketing Audit at Least Once

question 1

True/False

Most organizations perform a complete marketing audit at least once a year.


Definitions:

Customer Orientation

A business approach that prioritizes understanding and meeting the actual needs of customers.

Salesperson

A professional who is responsible for selling products or services to customers, often directly.

Products

Goods or services that are created through a process and then offered to the market to satisfy a need or want.

Buying Decision

The process through which a consumer decides whether or not to purchase a product or service.

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