Regarding the Relationship Between Sales Quotas and Strategic Marketing Management

question 105

Multiple Choice

Regarding the relationship between sales quotas and strategic marketing management:

• A)Quotas ordinarily guide executives in their strategic planning.
• B)Setting quotas helps a sales manager to select appropriate quotas.
• C)Sales force goals are usually based on sales quotas.
• D)When management's goal is to increase profitability,then a sales-volume quota is appropriate.
• E)None of these is correct.

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Definitions:

Discount Rate

The interest rate charged by central banks on loans to commercial banks, influencing monetary policy and the cost of borrowing.

Employee Benefit

An employee benefit is a form of compensation provided to employees in addition to their regular salaries or wages, including health insurance, retirement plans, and paid time off.

Discount Rate

This rate is essential in discounted cash flow analysis for calculating the present value of future cash flows.

Present Value

The immediate financial worth of an expected future sum of money or cash flows, discounted with a predetermined rate of return.