According to a Recent Study by the University of Southern

question 33

Multiple Choice

According to a recent study by the University of Southern California's Annenberg Center, what percentage public relations officers surveyed report directly to the CEO?

• A) 30 percent.
• B) 66 percent.
• C) 75 percent.
• D) 90 percent.

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Definitions:

Behavioural Modelling

Involves using various models to predict or understand human behavior in different environments or situations.

Information Giving

The process of disseminating information to individuals or groups, often an essential component of communication within and outside an organization.

Relationship Competencies

The skills and abilities relevant to building, maintaining, and effectively managing interpersonal relationships.

Home-Country Nationals

Employees who are citizens of the country where the multinational company is headquartered, often working internationally in its foreign offices or branches.