Examlex
One limitation with cross-cultural values information is that it incorrectly assumes that everyone within a specific country holds similar values.
Distribution Channel
Path through which products—and legal ownership of them—flow from producer to consumers or business users.
Market Intermediaries
Businesses or individuals that act as a middleman in the distribution process, facilitating transactions between producers and consumers.
Business-To-Business (B2B)
Describes commerce transactions between businesses, such as between a manufacturer and a wholesaler, or a wholesaler and a retailer.
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