Strategic Fit Between Two or More Businesses Exists When One

question 69

Multiple Choice

Strategic fit between two or more businesses exists when one or more activities comprising their respective value chains present opportunities

• A) to transfer expertise or technology or capabilities from one business to another.
• B) for cross-business use of a common brand name.
• C) to lower costs by combining the performance of the related value chain activities of different businesses.
• D) for cross-business collaboration to build valuable new resource strengths and competitive capabilities.
• E) All of these.

---

Definitions:

Repeated Game

A strategic scenario where the same game (decision-making situation) is played multiple times, allowing for strategy revisions based on past outcomes.

Advertising Budgets

The amount of money a company plans to spend on its promotional activities over a certain period.

Payoff Matrix

A payoff matrix is a table that shows the potential outcomes of different decisions made by one or more participants in a strategic situation, often used in game theory.

Credibility

The quality of being trusted and believed in, often based on a history of accuracy and reliability.