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Identify at least three factors that can aid companies in forming a successful strategic alliance.
Market Acceptance
The degree to which a new product or service is positively received and adopted by its intended market or audience.
Innovators
Individuals or organizations that are first to explore and adopt new ideas, technologies, or practices, often leading the way in developments or trends.
Pioneer Products
The first offerings brought to the market in a specific category, often opening new consumer demand or creating a new industry.
Consumer Preferences
The subjective tastes and likes that dictate the choices made by consumers regarding products or services.
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