Regarding the Roles of Marketers and Consumers in Improving the Macro-Marketing

question 77

Multiple Choice

Regarding the roles of marketers and consumers in improving the macro-marketing system:

• A) marketing managers should not be expected to improve and extend the range of goods and services they make available.
• B) the decisions that marketing managers make always increase the choices available to consumers.
• C) consumer-citizens have the responsibility to vote for laws that place constraints on businesses, if those businesses harm the ecological system or make excessive demands on scarce resources.
• D) marketers and consumers should decide in advance what products will be produced so as not to waste scarce resources.
• E) None of these alternatives is correct.

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Definitions:

Superweeds

Weeds that have developed resistance to herbicides, often as a result of genetic mutation or transfer, posing significant challenges in agriculture and farming.

Transgenic Crops

Plants genetically modified to contain foreign genes, aimed at improving yield, pest resistance, or other valuable traits.

Single Nucleotide Polymorphism

A variation in a single nucleotide that occurs at a specific position in the genome, distinguishing one genome from another.

Prokaryote Cell

A type of cell lacking a distinct nucleus and other organelles, found in organisms of the domains Bacteria and Archaea.