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In customer-initiated interactive communication, marketers must stand up and grab attention in order to be selected by the customer.
Goodwill Expression
Communication intended to create or maintain positive relationships, often demonstrating kindness or friendliness.
Generate Goodwill
The act of fostering a positive image and favorable perception among customers, stakeholders, or the public through beneficial actions.
Positive Messages
Communications that convey affirmative or constructive information, often intended to encourage or uplift the receiver.
Resolved Situation
A circumstance or issue that has been dealt with successfully and brought to a resolution.
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