The Slogan from the GEICO Ads, "15 Minutes Could Save

question 124

Multiple Choice

The slogan from the GEICO ads, "15 minutes could save you 15 percent or more on your car insurance" is an example of which of the following elements of the communication process?

• A) Message
• B) Source
• C) Receiver
• D) Encoder
• E) Feedback

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Definitions:

Alternative Points

Perspectives or options that differ from the main or currently considered paths, often providing creative or novel solutions to problems.

Semantic Barriers

Involve a poor choice or use of words and mixed messages.

Formal Channels

Official, established routes of communication or transmission of information within an organization.

Chain Of Command

The hierarchical structure within an organization that delineates authority, responsibility, and communication pathways.