Converse Started Selling Its "High-Top" Canvas Basketball Shoes in Colors

question 286

Multiple Choice

Converse started selling its "high-top" canvas basketball shoes in colors such as hot pink, lime green, and purple, to accompany their traditional colors of black and white. Converse seems to be pursuing a _____________ opportunity.

• A) market penetration
• B) market development
• C) product development
• D) diversification
• E) breakthrough

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Definitions:

Social Animals

Animals that seek connections to others and prefer to live, work, and play with other members of their species.

Cultural Animal

A term that highlights the notion that humans are deeply influenced and shaped by their cultural environments and social learning.

Social Animal

A term used to describe humans or other creatures that are innately inclined to live in communities or groups.

Social Animals

Refers to species that are inclined to live in communities or groups, interacting with each other for various survival and social benefits.