Examlex
A marketing-oriented firm would try to produce what customers want, while a production-oriented firm would try to get customers to buy what the firm has produced.
Form Books
Published collections of sample legal forms and documents that lawyers may use or adapt for specific cases.
Computerized Forms
Digitally formatted documents designed to capture and process information electronically.
Style Manual
A handbook or guide that establishes a set of standards for the writing, formatting, and design of documents, primarily utilized in publishing and academic writing.
Thesaurus
A reference book or digital tool that lists words grouped together according to similarity of meaning.
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Q298: Marketing strategy planning is the process of