Which of the Following Is the Best Example of the Marketing

question 319

Multiple Choice

Which of the following is the best example of the marketing concept in action?

• A) A product manager tells her sales force "the inventory in the warehouse must be sold if we are to make a profit, so redouble your sales efforts."
• B) A manufacturer of industrial chemicals adapts its formulas and goes after the big consumer cleaning market.
• C) A cleaning supplies firm learns that many consumers are having trouble hiring maids-so it develops a plan to offer customers complete house cleaning services.
• D) An Internet retailer finds that shoppers are abandoning their shopping carts before checking out, so it promotes its $10 discount on each customer's first purchase.
• E) A student group wants to hold an awards banquet, so it buys Krispy Kreme donuts and sells them to friends who want to help the club achieve its objectives.

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Definitions:

Demographic Data

Information about the characteristics of a population, such as age, race, gender, and income.

Canadian Nursing Informatics Association

A professional organization dedicated to integrating nursing with information management and technology to improve healthcare in Canada.

Helping Relationship

A professional connection where one individual assists another in making changes or improvements in their life, often found in counseling or social work.

Preinteraction

The phase before direct interaction with a patient or client begins, involving preparation and gathering information.