One of the Large Auto Manufacturers in the 1970s Developed

question 12

Essay

One of the large auto manufacturers in the 1970s developed a sport version of its family sedan.The new version was equipped with a small V8 engine and other performance improvements.The car was called the Pirouette,because of its graceful appearance and performance.Unfortunately,there was a difficulty in servicing the vehicle.The engine was too large for the space available,and it had to be moved slightly on the engine mounts in order for one of the spark plugs to be changed.
Required: Comment on the strategic competitive advantage of the Pirouette.What type of management technique was likely used in its design? What type of design approach should have been used?

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Definitions:

Political Events

Occurrences within the political sphere that can influence economic conditions, public sentiment, and governmental policy.

Capital Goods

Physical assets that a company uses in the process of manufacturing products and services that are sold to consumers.

Exchange Rate

The conversion value of one currency into another.

Foreign Currency Exchange

The trading of different national currencies on the forex market, allowing for global trade and investment by converting from one currency to another.