Sam's Merchandise Is Sold in Large Quantities and Stacked High

question 84

Multiple Choice

Sam's merchandise is sold in large quantities and stacked high on metal shelving.This merchandising gives the customer a message of low prices.Which of the following merchandising techniques is Sam's using?

• A)tonnage merchandising
• B)price lining
• C)color presentation
• D)frontage presentation
• E)atmospherics

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Definitions:

Humanistic Psychologist

A psychologist who adopts an approach focusing on individual potential and stresses the importance of growth and self-actualization.

Anxiety

A feeling of worry, nervousness, or unease about something with an uncertain outcome.

Desires

Strong feelings of wanting or wishing for something to happen or be the case.

Psychoanalysis

A therapeutic approach that focuses on exploring unconscious desires and conflicts to understand and treat psychological disorders.