Why Is It Especially Important to Maintain Good Relationships with the Clinique

question 52

Multiple Choice

Why is it especially important to maintain good relationships with the Clinique cosmetic vendor when there are only a few vendors controlling the cosmetics sold in that market?

• A)Cosmetic departments will receive better samples.
• B)Cosmetics personnel will receive better training.
• C)Vendors dictate the cosmetics' delivery dates to the retailer.
• D)All of the above.

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Definitions:

Market Value

The present cost at which an asset or service is available for purchase or sale in a market.

Share

A unit of ownership in a company or financial asset, representing a proportion of the corporation's capital.

Stock

Shares of ownership in a corporation, representing a claim on the company's assets and earnings.

Stock Dividends

A distribution of additional shares of a company's stock to its shareholders instead of cash.