What Information Does a Customer Database Contain

question 70

Essay

What information does a customer database contain?

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Definitions:

Marketing Actions

Strategic steps taken by businesses to promote and sell their products or services, including advertising, promotions, and product development.

Customer Satisfaction

The measure of how products or services supplied by a company meet or surpass customer expectation.

Recall Crisis

A situation in which a company must recall a product from the market due to safety concerns, often leading to significant financial and reputational damage.

Accelerator Pedal

is a component in vehicles that controls the engine's power by regulating the amount of fuel or air entering the engine.