Inventory Turnover

question 35

Multiple Choice

Inventory turnover:

• A) is calculated by dividing accounts receivable by net sales
• B) equals total assets minus current assets divided by average inventory
• C) is calculated by dividing cost of goods by average inventory
• D) equals net sales minus cost of goods sold divided by average turnover

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Definitions:

Positioning

Form of promotion in which marketers attempt to establish the identity and value of their products in the minds of customers by communicating to buyers meaningful distinctions about the attributes, price, quality, or use of a good or service.

Promotion

Function of informing, persuading, and influencing a purchase decision.

Identity

The distinctive characteristics or personality of an individual, organization, or brand, which sets it apart from others.

Product Placement

Form of promotion in which marketers pay fees to have their products showcased in various media, ranging from newspapers and magazines to original online television and movies.