Overnight Delivery Has a Unique Software Program That Tracks Packages

question 91

Multiple Choice

Overnight Delivery has a unique software program that tracks packages in real time and maps every step of their journey. Such a technology, which gives the company an edge over competitors, would be called a _____.

• A)strategic advantage alliance
• B)core capability
• C)better business benefit
• D)competitive benchmark
• E)comprehensive advantage

---

Definitions:

Retailing Organization

A business entity that sells products directly to consumers, typically in small quantities.

Advertising Budget

The amount of money allocated for promoting products or services through various media channels.

Net Income

The total earnings of a company after all expenses and taxes have been deducted from revenue.

Sales Units

The number of individual items or units a business sells within a specific period.