What Maintains Customer Contact Information and Identifies Prospective Customers for Future

question 29

Multiple Choice

What maintains customer contact information and identifies prospective customers for future sales?

• A) Sales management CRM system
• B) Contact management CRM system
• C) Opportunity management CRM system
• D) Sales force automation CRM system

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Definitions:

Efficient Allocation

The process whereby resources are distributed in the most effective manner, maximizing the net benefits received by society.

Economic Profits

Economic profits are the total revenues of a firm minus the opportunity costs of all inputs, reflecting the surplus generated beyond the normal rate of return.

Partial Equilibrium

An economic analysis or condition where the equilibrium is studied for only a part of the market, keeping other parts constant.

Personal Computer Industry

A sector of the technology market that focuses on the manufacturing, distribution, and sale of personal computers and related software and hardware.