If a Business Is Following a Focused Strategy, Then Its

question 154

Multiple Choice

If a business is following a focused strategy, then its competitive scope is ________.

• A) Broad market
• B) Narrow market
• C) Broad range products
• D) Broad range of services

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Definitions:

Reinforcement

In behavioral psychology, a process by which the likelihood of a behavior's occurrence is increased through the addition of a stimulus following that behavior.

Primary Reinforcer

An innately valuable stimulus, such as food or drink, that satisfies a biological need and reinforces behaviors without prior learning.

Aversive Stimulus

An unpleasant or noxious stimulus used to elicit a response or to condition a behavior through negative reinforcement or punishment.

Secondary Reinforcer

An acquired reinforcing stimulus, which becomes effective through its link with a primary reinforcer.