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Moe has entered into a contract with Larry. Subsequently, Moe assigns his rights in that contract to Curley. Which of the following would not prevent that assignment?
Marketing Ethics
The moral principles guiding marketing decisions and practices, ensuring fairness, honesty, and respect for stakeholders.
Social Responsibility
The obligation of companies to conduct their business in a way that is ethical and beneficial to society.
Ethical Climate
The moral atmosphere of the work environment and the level of ethics practiced within a company.
Firm Performance
An assessment of how well a company achieves its business objectives, often measured through financial metrics such as revenue, profit, and return on investment.
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