Integrating R&D,marketing,and Production in an International Business May Require What

question 59

Multiple Choice

Integrating R&D,marketing,and production in an international business may require what?

• A) excess funds
• B) price advantages because of currency fluctuations to stabilize global prices
• C) retail fragmentation within the country
• D) complementarity of the R&D function
• E) R&D centres that are linked by formal and informal mechanisms with marketing operations in various countries and with various manufacturing facilities

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Definitions:

World Systems

A socio-economic model that emphasizes the world-economy as a complex system structured by political and economic relations that extend across global territories and peoples.

Modernization Theory

A theory suggesting that traditional societies will develop economically as they adopt more modern practices and technologies.

Global Village

A term coined to describe a world in which communication technology has virtually eliminated geographical distances, making the world more interconnected.

Indigenization

The process of adapting practices, methods, or knowledge to fit local cultural contexts, especially in reference to decolonization efforts and promoting local traditions in various fields.