In Order to Run an Ad in the December Issue

question 86

Multiple Choice

In order to run an ad in the December issue of Golf magazine, MacGregor, a manufacturer of golf clubs and accessories, must have the camera-ready ad in the publisher's hands by October 10. October 10 is the _____ date for the ad.

• A) closing
• B) drop
• C) set-up
• D) just-in-time
• E) press

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Definitions:

Accepted

Recognized as valid, appropriate, or suitable; or the act of agreeing to receive or undertake something offered.

Professionalism

The exhibition of behaviors and attitudes that are considered appropriate and effective in a professional setting.

Etiquette

The customary code of polite behavior in society or among members of a particular profession or group.

Communication Skills

The ability to convey information effectively and efficiently through verbal, non-verbal, and written mediums.