Which of the Following Best Explains Why an Advertiser Should

question 64

Multiple Choice

Which of the following best explains why an advertiser should use outdoor advertising?

• A) Outdoor advertising offers a low cost per exposure.
• B) Outdoor messages are influenced by their environment.
• C) Outdoor advertising involves minimal preparation and planning.
• D) The audience demographics for outdoor ads are easy to measure.
• E) Many locations are readily available for outdoor advertising because of low demand.

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Definitions:

Mate Preferences

Criteria or qualities an individual looks for in a potential sexual or romantic partner.

Kindness

The quality of being friendly, generous, and considerate towards others, often leading to positive interpersonal relationships.

Situational Pressures

External forces or circumstances that influence an individual's decisions, behavior, or performance.

Observers

Individuals who watch or monitor events, behaviors, or changes, often for the purposes of research or assessment.