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The _____ is responsible for assembling the various elements of an ad and mechanically putting them together the way the art director has indicated.
Q23: An ad for Breitling watches describes the
Q31: A _ is an eight-sheet billboard that
Q38: What are the two basic newspaper size
Q45: Describe the two basic types of newspaper
Q50: If negatively originated motives provide the basis
Q55: An ad promoting the six o'clock news
Q61: The primary purpose of a banner ad
Q64: Which of the following is an example
Q67: One of the advantages that cable TV
Q79: When the sponsors of a charity golf