In the Elaboration Likelihood Model, There Are Two Ways Promotion

question 24

Essay

In the elaboration likelihood model, there are two ways promotion communication can persuade consumers. What are those two ways?

---

Definitions:

Retirement Plan

A financial strategy that intends to provide individuals with income or resources during their retirement years.

Deposited

The action of placing money into a financial account or institution for safekeeping or to earn interest.

Compounded Annually

Interest calculation on the principal and the accumulated interest once a year.

Annual Payments

Payments made once every year towards a debt or investment.