When Marketers Say That Services Are __________, They Are Referring

question 69

Multiple Choice

When marketers say that services are __________, they are referring to the fact that services cannot be touched, tasted, or seen, like a pure product can.

• A) intangible
• B) inseparable
• C) variable
• D) perishable
• E) replenishable

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Definitions:

American Psychological Association

A professional organization representing psychologists in the United States, dedicated to advancing psychology as a science, profession, and means of promoting health and human welfare.

Confidential Data

Information that is not for public disclosure, often protected due to privacy or security reasons.

Research Deception

The use of misleading or untrue information in scientific studies to ensure the authenticity of responses or behaviors.

Forum Reporting

The process or practice of making information, findings, or discussions from a forum available to a wider audience or another medium.