Charles Wants to Survey Recent Customers About the Quality of Service

question 77

Multiple Choice

Charles wants to survey recent customers about the quality of service they received at his small auto service dealership.He has customers' mailing and e-mail addresses.Charles will likely use an online survey primarily because it offers

• A) relatively low response rates.
• B) the ability to share video with respondents.
• C) the ability to ask sensitive questions with anonymity.
• D) fast responses at a lower cost.
• E) the opportunity to survey both existing and potential customers.

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Definitions:

Biological

Pertaining to the science of life or living matter in all its forms and phenomena, especially with reference to origin, growth, reproduction, structure, and behavior.

Psychological

Pertaining to the mind or mental processes and how they affect behavior, emotions, and thought patterns.

Sociocultural

This term relates to the combined influence of social and cultural factors on an individual's behavior, attitudes, and perceptions.

Biological Approach

A perspective in psychology that examines behavioral and mental processes through the lens of biological science, emphasizing genetics, neurotransmitters, and the anatomy of the brain.