One of the Categories of Products for Which Brand Extension

question 8

Multiple Choice

One of the categories of products for which brand extension is especially logical is

• A) generic goods.
• B) generic services.
• C) commodities.
• D) complementary goods.
• E) licensed brands.
• Complementary products are those that are used together-for example, chips and dip, or toothbrushes and toothpaste. It can often make sense to extend a brand to offer a complementary product under the same brand name.

---

Definitions:

External Oblique

A muscle located on the lateral and anterior parts of the abdomen, involved in the movement and support of the trunk.

Biceps Brachii

A muscle in the upper arm that helps in bending the elbow and rotating the forearm, consisting of two heads.

Soleus

A powerful muscle in the back part of the lower leg, important for standing and walking.

Rhabdomyolysis

A serious syndrome caused by direct or indirect muscle injury, leading to the breakdown of muscle tissue and release of its contents into the bloodstream.