Salina Is Working to Create Greater Brand Awareness for Her

question 147

Multiple Choice

Salina is working to create greater brand awareness for her company's new line of personal digital assistants. To increase brand awareness, the LEAST important information that should be included in promotions is

• A) the brand name.
• B) the logo.
• C) the packaging.
• D) the slogan.
• E) the product history.
• The brand name, logo, packaging, and slogan are all important in creating brand awareness.

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Definitions:

Resource

In finance, a resource refers to any financial asset or input that can contribute to a firm's ability to create goods, services, or further financial gains.

Annuity

A financial instrument that provides a consistent series of payments to a person, often employed as a component of a retirement plan.

Equal Payments

Regular payments of the same amount over a specified period, often associated with loans or mortgages.

Time Intervals

Defined periods or durations that are used for scheduling, analysis, or measurement purposes within various contexts, such as financial planning or project management.