Examlex
The launch of a "defensive addition" designed to increase penetration in existing markets features a broad product assortment,a new brand name and distribution channels,and a higher price.
Affective
Relating to moods, feelings, and attitudes; often used in psychology to describe emotional states.
Continuance
The state of remaining in a particular situation or condition over a period.
Moral
The principles or standards of behavior considered to be in accordance with good or right conduct, often guiding individual and collective actions within an organization.
Reward Dissatisfaction
The feeling of unhappiness or discontent when the rewards received are perceived as inadequate or unfair.
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