Conjoint Analysis

question 30

Multiple Choice

Conjoint analysis:

• A)involves listing all of the physical features of a product type.
• B)can use the output of AR gap analysis to select product attributes.
• C)uses virtual prototypes for determining product attributes.
• D)is a qualitative technique used to incorporate customer input into concept generation.

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Definitions:

Conversion Risk

The uncertainty associated with changing one form of currency to another, which may result in financial loss due to fluctuating exchange rates.

Behavioral Feasibility

Assesses whether the people and organizational culture will adapt to changes required by a proposed system or project.

Human Issues

Concerns or problems related to human factors, such as ergonomics, human error, and workforce management.

Systems Development

The process of creating and implementing a new system, including both software and hardware components, to meet specific business or user requirements.