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One of the Ways of Increasing the Usefulness of Focus

question 57

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One of the ways of increasing the usefulness of focus group findings is to invite scientists and top executives to the sessions and to avoid what some people call:


Definitions:

Cognitive Maps

Mental representations of spatial relationships that allow an individual to navigate their environment.

Mental Representations

Cognitive symbols and concepts in the mind that represent the outside world.

Explored Mazes

The action of navigating through complex structures or pathways, often used in experiments to assess learning and memory in humans or animals.

Latent Learning

The subconscious retention of information without reinforcement or apparent learning, which is later manifested through behavior.

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