Which of the Following Is an Example of Consumer Vulnerability

question 43

Multiple Choice

Which of the following is an example of consumer vulnerability?

• A)Elderly people susceptible to expensive health care bills
• B)Poor people susceptible to bankruptcy
• C)Children susceptible to any bright, attractive items of no practical value
• D)Single women walking alone at night susceptible to sexual assault

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Definitions:

Central Selling Feature

A key attribute or benefit of a product that sets it apart from its competitors and is emphasized in marketing efforts.

Incentive

Something that motivates or encourages someone to do something.

Quick Action

Immediate or prompt response to a situation, often requiring decisiveness and efficiency.

Maslow's Hierarchy

A psychological theory proposed by Abraham Maslow that outlines a five-tier model of human needs, depicted as hierarchical levels within a pyramid.