According to Maslow's Hierarchy of Needs Theory, the Lowest Level

question 88

True/False

According to Maslow's hierarchy of needs theory, the lowest level of unmet needs in the hierarchy is the prime motivator of behavior.

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Definitions:

Technological Advancements

Progress in technology that can lead to improved products, services, or processes, often contributing to increased efficiency or effectiveness.

Consumption Patterns

The typical manner in which individuals or groups use, purchase, and dispose of goods and services.

Market Segments

The process of dividing a broad target market into smaller, more homogeneous groups of customers with similar needs, characteristics, or behaviors.

Consumer Price Points

Predetermined prices at which customers are willing to buy a product or service.