Gabriela Is a Manager at a Restaurant That Just Started

question 30

Multiple Choice

Gabriela is a manager at a restaurant that just started offering drive-through pickup for its customers.While many people enjoy eating meals at the restaurant, the drive-through business has been growing quickly.Gabriela is deciding how to divide specific tasks among her employees to become more efficient.Gabriela is changing the

• A)division of labor.
• B)job simplification.
• C)job design.
• D)job enlargement.
• E)job enrichment.

Identify the factors that contribute to the rapid adoption and success of new products.

Distinguish between various types of product testing and their purposes in new product development.

Understand how changing customer needs drive innovation and product development.

Grasp the importance of market segmentation and targeting in relation to product life cycle stages.

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Definitions:

Efficiency Wage

A higher-than-market wage that a firm pays to increase worker productivity.

Marginal Productivity

The additional output that can be produced by adding one more unit of a specific input, holding all other inputs constant.

Incentive

Something that induces a person to act

Empirical Work

Research that relies on actual experience or observation rather than theory or pure logic, often involving the collection and analysis of data.